January 2011
Sony’s BX420 series offers full HD resolution in affordable, smaller-class display sizes. Featuring 1080p HD resolution, five HD inputs, a USB port for your digital media, and Sony technologies for a great picture no matter the environment, the 46-inch KDL-46BX420 is perfect for apartments, dormitories, those seeking a second HDTV, and more.

Full HD resolution in affordable, smaller-class display sizes. Click here for a larger image

Light Sensor automatically adjusts picture brightness based on ambient light.

Side view. Click here for a larger image

HD for Any Room

Full HD 1080p Resolution

Experience amazing Full HD 1080p picture quality, the highest at-home resolution. Take full advantage of HD sources like Blu-ray Disc Players, Xbox or PlayStation 3 gaming consoles, and more via the 16:9 widescreen panel (1920 x 1080 native pixel resolution).

Five HD Inputs

Get versatile HD connection options with five separate HD inputs, including two HDMI inputs for high-def video and sound in one cable, two HD component inputs for added HD-capable connectivity, and a PC input (HD-15 pin) that lets you use your HDTV as a computer monitor.

USB Input

A handy USB port lets you share your photos on the big screen, or even listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device, and you’re good to go.

Scene Select

Easily manage your settings for the best HDTV experience with Scene Select. Choose from five different packages each with preconfigured picture and audio settings, including Sports, Photo, Game, Cinema and Music.

BRAVIA Sync Compatible

If you’ve got other Sony devices in your home theater setup this will come in handy. Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders, and Cyber-shot digital still cameras–all with one remote control.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room. Get the best picture day or night, without any manual adjustments.

24p True Cinema
24p True Cinema mode provides a direct connection to 24p video sources, avoiding conversions and allowing users to enjoy films at their intended 24 fps (frames per second) cinematic picture quality when using a 24p-capable output device, such as a Blu-ray Disc player or Sony PLAYSTATION3 entertainment system.

KDL-40BX420 Select Specifications

What’s in the Box

Sony BRAVIA KDL-46BX420 46-Inch 1080p LCD HDTV, Remote Control (RM-YD065), Power Cable, Table Top Stand/Hardware, Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Panel Type	LCD (CCFL)	LCD (CCFL)	Edge LED	Edge LED	Edge LED	Edge LED	Dynamic Edge LED	Dynamic Edge LED	Intelligent Peak LED
HD 720p		–	–	–	–	–	–	–	–
Full HD 1080p	–
3D Ready	–	–	–	–	–
Video Processing	BRAVIA Engine 3	BRAVIA Engine 3	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality PRO Engine	X-Reality PRO Engine
Motionflow	–	–	–	–	120Hz	XR 240	XR 240	XR 480	XR 960
Presence Sensor	–	–						With Face Detection	With Face Detection
LightSensor
Internet Video	–	–
Internet Widgets	–	–
DLNA	–	–
Wireless LAN	–	–	Ready	Integrated	Ready	Ready	Integrated	Integrated	Integrated
Ethernet	–	–
HDMI	2	2	4	4	4	4	4	4	4
Component (Y/Pb/Pr)	1	1	1	1	1	1	1	1	1
Composite A/V	2	2	2	2	2	2	2	2	2
Digital Audio Output	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical
PC (DSub)	1	1	1	1	1	1	1	1	1
HDMI PC Input
USB 2.0 Port	1	1	2	2	2	2	2	2	2
MP3 Playback
JPEG Playback
MPEG 1/2 Video Playback
TV Guide Onscreen	–	–

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

March 2011
The HX929 series pairs uncompromising technology, simple connectivity, and elegant design, earning its spot at the top of Sony’s 3D HDTV lineup. Enjoy brilliant Full HD picture quality for both 2D and 3D programming, and a new level of precision and detail with Intelligent Peak LED full-array backlighting with local dimming. Sony’s X-Reality PRO video processing delivers optimal color, contrast and sharpness–even with low-resolution web videos. Speaking of web videos, built-in Wi-Fi gives you connected entertainment options galore thanks Sony’s BRAVIA Internet Video and Widgets. Or play back your digital video, music, and photo files right over your home network from DLNA certified devices. Whatever your entertainment preference, the XBR-55HX929 will deliver in spades–the best of the best.

3D in Full HD 1080p

Enjoy 3D action with razor-sharp detail.

Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony’s 3D active glasses and connecting a compatible 3D Blu-ray Disc Player or PlayStation 3 gaming console.

Sony’s 3D glasses are adjustable and comfortable, designed with side panels to block out excess light that can create an annoying glare on other glasses. Better yet, they fit over prescription eyewear, and feature batteries that last up to 100 hours.

When viewed through the active shutter glasses, the on-screen image is precisely synchronized and delivered with the image intact, for an optimum 3D viewing experience. And since each frame you see is shown at Full HD resolution, the 3D action comes alive with razor-sharp detail.

In fact, from the moment you turn on the XBR-55HX929, you’ll notice a sharp, vibrant picture, whether you’re enjoying 2D or 3D content. Sony’s video processing technologies work together to deliver breathtaking picture quality with reduced visual noise, enhanced color and overall image detail, even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players.

Experience More in Sony 3D

3D Blu-Ray Disc Players

PlayStation 3 Consoles & Games

3D-Ready Cameras & Camcorders

3D Movies

The Best of the Best

Sony’s OptiContrast Panel produces deeper images with superior black levels even in bright rooms.

Intelligent Peak LED Backlight

Experience Sony’s best picture quality and extraordinary contrast with full-array local dimming technology. This innovative technology consists of an array of LED lights that adjust the bright and dark levels in each area of the screen for more precise control of the picture.

Sleek “Monolithic” Design

Sony’s monolithic design consists of a sheet of Corning Gorilla Glass stretching from edge-to-edge, adding some elegance to your viewing room. It looks just as good when it’s off as it does when it’s on.

The HX929 series also features Sony’s new OptiContrast panel, which features a design and surface treatment to minimize reflection, producing deeper images with superior black levels even in bright rooms.

Sony’s Motionflow XR 960 technology delivers smooth and precise detail during fast-action scenes.

Motionflow XR 960

Experience stunning motion clarity with Sony’s Motionflow XR 960 technology. The combination of full-array LED backlighting and high frame-rate technology reduces blur caused by quick camera movements and enhances image sharpness. See smooth motion during fast action movies and an overall clearer picture. This is Sony’s highest level of motion processing, with a difference you can see right away.

X-Reality PRO Engine

Enjoy the best picture experience no matter what you’re watching. Sony’s X-Reality PRO engine brings out incredible detail through multi-frame, pixel-by-pixel analysis of each scene. You will see optimal color, contrast and sharpness, even when viewing lower resolution web videos.

Smart Design, Smart Features

Corning Gorilla Glass

Enjoy an incredibly durable, remarkably lightweight, frameless design with Corning’s exclusive Gorilla Glass. Combined with the Opti-Contrast panel, this HDTV boosts contrast, increases brightness, and minimizes unwanted light reflections.

Intelligent Presence Sensor

Enjoy an incredibly customized picture and sound experience every time. Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching, warns children when they’re too close to the screen and adjusts picture and sound based on where people are sitting in the room.

Energy Saving Switch

Even when turned off, most electronics are still using energy if they are plugged in. With Sony’s Energy Saving Switch you can easily eliminate this standby power without the fuss of plugging and unplugging the cord. When the switch is turned in the “OFF” position it reduces the television’s standby power to nearly nothing.

USB Photos, Videos & Music

Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room.

BRAVIA Sync Compatible

Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control when connected via HDMI.

Faster Start-Up

Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions.

BRAVIA Internet Video and Widgets: Endless Entertainment

With integrated BRAVIA Internet Video, there’s always something on. Using your home broadband internet connection, you can access premium content including movies, TV shows, videos and music from providers like Qriocity, Netflix, Hulu Plus, Pandora, and many more to instantly stream your favorite media.

Or perhaps you’re a social media addict? Internet Widgets like Facebook and Twitter let you connect and share, and get up to the minute information while you enjoy your television.

Connecting is a breeze thanks to the HX820 series’ built-in Wi-Fi. No need to addan external adapter–connect to your wireless network right out of the box (if you’d prefer a wired connection, use the built-in Ethernet port and you’re all set).

You can also access and share photos, videos, and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Finally, the XBR-55HX929 is Skype Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.

XBR-55HX929 Key Specifications

Display
Screen Size (Diagonal):	55 Inches
Display Type:	LCD (OptiContrast Panel)
Backlight Type:	Intelligent Peak LED
Resolution:	Full HD 1080p (1920×1080)
Video Signal:	1080/24p (HDMI Only), 1080/60i, 1080/60p (HDMI / Component), 720/60p, 480/60i, 480/60p
Tuner:	Clear QAM/ATSC/NTSC
Inputs and Outputs
HDMI:	4 (2 Side/2 Bottom)
Component Video (Y/PB/PR):	1 (Adaptor/Bottom/Hybrid)
Composite Video:	2 (Adaptor/Bottom/1 Hybrid )
USB 2.0 Ports:	2 (Side)
RF Connection:	1 (Bottom)
Analog Audio Input:	2 (Adaptor/Bottom)
PC Input:	D-Sub 1 (Side), Mini 1 (Rear)
Ethernet	1 (Bottom)
Digital Audio Output:	1 (Side)
Analog Audio Output:	1(Side) Hybrid w/HP
Headphone Outputs:	1(Side) Hybrid w/Audio out
Weight and Dimensions
Dimensions (WxHxD):	50-3/8 x 30-3/8 x 1-1/2 Inches (50-3/8 x 31-5/8 x 12-1/4 Inches With Stand)
Weight:	57.5 lbs. (69.7 lbs. with stand)

What’s in the Box

XBR-55HX929 55-Inch BRAVIA HX929-Series LED LCD HDTV, Remote Control (RM-YD061), AC Power Cord (Attached), Table Top Stand (Assembly Required), Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Picture Quality
Full HD 1080p Resolution
3D in Full HD 1080p
Picture Engine
LED Backlight
Motionflow Technology
OptiContrast Panel
Corning Gorilla Glass
Connectivity
Skype Ready
Internet Streaming
Built-in Wi-Fi
Wi-Fi Ready
“Media Remote” App
USB Input
HDMI Inputs
Energy Efficiency
Energy Star

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

March 2011
Experience brilliant Full HD 1080p picture quality with Sony’s 46-inch KDL-46HX820 LCD HDTV with 3D. This HDTV features Dynamic Edge LED backlighting technology with local dimming, for serious contrast levels, deep blacks, and brilliant whites–not to mention more energy efficiency than other backlighting technologies. Sony’s MotionFlow XR 480 ensures incredibly smooth motion during fast action movies and sports, and X-Reality PRO video processing delivers optimal color, contrast and sharpness–even with low-resolution web videos. Pair with Sony 3D glasses and you’ll be ready for another dimension of entertainment, with immersive playback of the latest 3D titles. Or use the built-in Wi-Fi to access connected entertainment options with BRAVIA Internet Video and Widgets, or your digital video, music, and photo files over your home network.

3D in Full HD 1080p

Enjoy 3D action with razor-sharp detail.

Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony’s 3D active glasses and connecting a compatible 3D Blu-ray Disc Player or PlayStation 3 gaming console.

Sony’s 3D glasses are adjustable and comfortable, designed with side panels to block out excess light that can create an annoying glare on other glasses. Better yet, they fit over prescription eyewear, and feature batteries that last up to 100 hours.

When viewed through the active shutter glasses, the on-screen image is precisely synchronized and delivered with the image intact, for an optimum 3D viewing experience. And since each frame you see is shown at Full HD resolution, the 3D action comes alive with razor-sharp detail.

In fact, from the moment you turn on the KDL-46HX820, you’ll notice a sharp, vibrant picture, whether you’re enjoying 2D or 3D content. Sony’s video processing technologies work together to deliver breathtaking picture quality with reduced visual noise, enhanced color and overall image detail, even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players.

Experience More in Sony 3D

3D Blu-Ray Disc Players

PlayStation 3 Consoles & Games

3D-Ready Cameras & Camcorders

3D Movies

Vivid, Lifelike Entertainment

Sony’s OptiContrast Panel produces deeper images with superior black levels even in bright rooms.

Dynamic Edge LED Backlight

Experience enhanced picture quality and contrast with Sony’s Dynamic Edge LED backlighting technology, with local dimming. Get sharp image contrast, for a crisp, detailed picture. The added bonus? LED backlighting is easier on the environment (and your pocketbook), using substantially less energy than traditional CCFL-tube TVs.

Sleek Design

Sony’s monolithic design consists of a sheet of Corning Gorilla Glass stretching from edge-to-edge, adding some elegance to your viewing room. It looks just as good when it’s off as it does when it’s on.

The HX820 series also features Sony’s new OptiContrast panel, which features a design and surface treatment to minimize reflection, producing deeper images with superior black levels even in bright rooms.

Sony’s Motionflow XR 480 technology delivers smooth and precise detail during fast-action scenes.

MotionFlow XR 480

Experience motion clarity from the combination of LED backlighting and high frame-rate technology. See smooth motion during fast-action movies and sports. Sony’s Motionflow XR 480 technology reduces blur caused by quick camera movements, enhances image sharpness, and overall creates a clearer picture.

X-Reality PRO Engine

Enjoy the best picture experience no matter what you’re watching. Sony’s X-Reality PRO engine brings out incredible detail through multi-frame, pixel-by-pixel analysis of each scene. You will see optimal color, contrast and sharpness, even when viewing lower resolution web videos.

Smart Design, Smart Features

Corning Gorilla Glass

Enjoy an incredibly durable, remarkably lightweight, frameless design with Corning’s exclusive Gorilla Glass. Combined with the Opti-Contrast panel, this HDTV boosts contrast, increases brightness, and minimizes unwanted light reflections.

Intelligent Presence Sensor

Enjoy an incredibly customized picture and sound experience every time. Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching, warns children when they’re too close to the screen and adjusts picture and sound based on where people are sitting in the room.

Energy Saving Switch

Even when turned off, most electronics are still using energy if they are plugged in. With Sony’s Energy Saving Switch you can easily eliminate this standby power without the fuss of plugging and unplugging the cord. When the switch is turned in the “OFF” position it reduces the television’s standby power to nearly nothing.

USB Photos, Videos & Music

Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room.

BRAVIA Sync Compatible

Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control when connected via HDMI.

Faster Start-Up

Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions.

BRAVIA Internet Video and Widgets: Endless Entertainment

With integrated BRAVIA Internet Video, there’s always something on. Using your home broadband internet connection, you can access premium content including movies, TV shows, videos and music from providers like Qriocity, Netflix, Hulu Plus, Pandora, and many more to instantly stream your favorite media.

Or perhaps you’re a social media addict? Internet Widgets like Facebook and Twitter let you connect and share, and get up to the minute information while you enjoy your television.

Connecting is a breeze thanks to the HX820 series’ built-in Wi-Fi. No need to addan external adapter–connect to your wireless network right out of the box (if you’d prefer a wired connection, use the built-in Ethernet port and you’re all set).

You can also access and share photos, videos, and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Finally, the KDL-46HX820 is Skype Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.

KDL-46HX820 Key Specifications

Display
Screen Size (Diagonal):	46 Inches
Display Type:	LCD (OptiContrast Panel)
Backlight Type:	Dynamic Edge LED with Local Dimming
Resolution:	Full HD 1080p (1920×1080)
Video Signal:	1080/24p (HDMI Only), 1080/60i, 1080/60p (HDMI / Component), 720/60p, 480/60i, 480/60p
Tuner:	Clear QAM/ATSC/NTSC
Inputs and Outputs
HDMI:	4 (2 Side/2 Bottom)
Component Video (Y/PB/PR):	1 (Adaptor/Bottom/Hybrid)
Composite Video:	2 (Adaptor/Bottom/1 Hybrid )
USB 2.0 Ports:	2 (Side)
RF Connection:	1 (Bottom)
Analog Audio Input:	2 (Adaptor/Bottom)
PC Input:	D-Sub 1 (Side), Mini 1 (Rear)
Ethernet	1 (Bottom)
Digital Audio Output:	1 (Side)
Analog Audio Output:	1(Side) Hybrid w/HP
Headphone Outputs:	1(Side) Hybrid w/Audio out
Weight and Dimensions
Dimensions (WxHxD):	42-5/8 x 26-1/8 x 1-1/8 Inches (42-5/8 x 27-3/8 x 10-1/8 Inches With Stand)
Weight:	37.1 lbs. (46.5 lbs. with stand)

What’s in the Box

KDL-46HX820 46-Inch BRAVIA HX820-Series LED LCD HDTV, Remote Control (RM-YD061), AC Power Cord (Attached), Table Top Stand (Assembly Required), Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Picture Quality
Full HD 1080p Resolution
3D in Full HD 1080p
Picture Engine
LED Backlight
Motionflow Technology
OptiContrast Panel
Corning Gorilla Glass
Connectivity
Skype Ready
Internet Streaming
Built-in Wi-Fi
Wi-Fi Ready
“Media Remote” App
USB Input
HDMI Inputs
Energy Efficiency
Energy Star

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

March 2011

Experience brilliant Full HD 1080p picture quality with Sony’s 46-inch KDL-46NX720 LCD HDTV with 3D. Awarded as Editors’ Choice for August 2011 by CNET, this HDTV features Dynamic Edge LED backlighting technology with local dimming, for serious contrast levels, deep blacks, and brilliant whites. It also features MotionFlow XR 240 for crisp, fluid motion in fast-action scenes. Pair with Sony 3D glasses and you’ll be ready for another dimension of entertainment, with immersive playback of the latest 3D titles. Or use the built-in Wi-Fi to access connected entertainment options with BRAVIA Internet Video and Widgets, or your digital video, music, and photo files over your home network.

3D in Full HD 1080p

Enjoy 3D action with razor-sharp detail.

Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony’s 3D active glasses and connecting a compatible 3D Blu-ray Disc Player or PlayStation 3 gaming console.

Sony’s 3D glasses are adjustable and comfortable, designed with side panels to block out excess light that can create an annoying glare on other glasses. Better yet, they fit over prescription eyewear, and feature batteries that last up to 100 hours.

When viewed through the active shutter glasses, the on-screen image is precisely synchronized and delivered with the image intact, for an optimum 3D viewing experience. And since each frame you see is shown at Full HD resolution, the 3D action comes alive with razor-sharp detail.

In fact, from the moment you turn on the NX720, you’ll notice a sharp, vibrant picture, whether you’re enjoying 2D or 3D content. Sony’s video processing technologies work together to deliver breathtaking picture quality with reduced visual noise, enhanced color and overall image detail, even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players.

Experience More in Sony 3D

3D Blu-Ray Disc Players

PlayStation 3 Consoles & Games

3D-Ready Cameras & Camcorders

3D Movies

Vivid, Lifelike Entertainment

Sony’s OptiContrast Panel produces deeper images with superior black levels even in bright rooms.

Dynamic Edge LED Backlight

Experience enhanced picture quality and contrast with Sony’s Dynamic Edge LED backlighting technology, with local dimming. Get sharp image contrast, for a crisp, detailed picture. The added bonus? LED backlighting is easier on the environment (and your pocketbook), using substantially less energy than traditional CCFL-tube TVs.

Sleek Design

Sony’s monolithic design consists of a sheet of Corning Gorilla Glass stretching from edge-to-edge, adding some elegance to your viewing room. It looks just as good when it’s off as it does when it’s on.

The NX720 series also features Sony’s new OptiContrast panel, which features a design and surface treatment to minimize reflection, producing deeper images with superior black levels even in bright rooms.

Sony’s Motionflow XR 240 technology delivers smooth and precise detail during fast-action scenes.

MotionFlow XR 240

See smooth and precise detail during fast-action scenes. Sony’s Motionflow XR 240 technology for fast action movies and sports by reducing blur caused by quick camera movements, enhancing image sharpness, and overall creates a clearer picture.

X-Reality Engine

Enjoy a vivid, lifelike picture experience. Sony’s X-Reality engine brings out the best by analyzing each scene so you see sharpened images, and amazing contrast detail.

Smart Design, Smart Features

Corning Gorilla Glass

Enjoy an incredibly durable, remarkably lightweight, frameless design with Corning’s exclusive Gorilla Glass. Combined with the Opti-Contrast panel, this HDTV boosts contrast, increases brightness, and minimizes unwanted light reflections.

Intelligent Presence Sensor

Enjoy an incredibly customized picture and sound experience every time. Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching, warns children when they’re too close to the screen and adjusts picture and sound based on where people are sitting in the room.

Energy Saving Switch

Even when turned off, most electronics are still using energy if they are plugged in. With Sony’s Energy Saving Switch you can easily eliminate this standby power without the fuss of plugging and unplugging the cord. When the switch is turned in the “OFF” position it reduces the television’s standby power to nearly nothing.

USB Photos, Videos & Music

Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room.

BRAVIA Sync Compatible

Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control when connected via HDMI.

Faster Start-Up

Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions.

BRAVIA Internet Video and Widgets: Endless Entertainment

With integrated BRAVIA Internet Video, there’s always something on. Using your home broadband internet connection, you can access premium content including movies, TV shows, videos and music from providers like Qriocity, Netflix, Hulu Plus, Pandora, and many more to instantly stream your favorite media.

Or perhaps you’re a social media addict? Internet Widgets like Facebook and Twitter let you connect and share, and get up to the minute information while you enjoy your television.

Connecting is a breeze thanks to the NX720 series’ built-in Wi-Fi. No need to addan external adapter–connect to your wireless network right out of the box (if you’d prefer a wired connection, use the built-in Ethernet port and you’re all set).

You can also access and share photos, videos, and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Finally, the KDL-46NX720 is Skype Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.

KDL-46NX720 Key Specifications

Display
Screen Size (Diagonal):	46 Inches
Display Type:	LCD (OptiContrast Panel)
Backlight Type:	Dynamic Edge LED with Local Dimming
Resolution:	Full HD 1080p (1920×1080)
Video Signal:	1080/24p (HDMI Only), 1080/60i, 1080/60p (HDMI / Component), 720/60p, 480/60i, 480/60p
Tuner:	Clear QAM/ATSC/NTSC
Inputs and Outputs
HDMI:	4 (2 Side/2 Bottom)
Component Video (Y/PB/PR):	1 (Adaptor/Bottom/Hybrid)
Composite Video:	2 (Adaptor/Bottom/1 Hybrid )
USB 2.0 Ports:	2 (Side)
RF Connection:	1 (Bottom)
Analog Audio Input:	2 (Adaptor/Bottom)
PC Input:	D-Sub 1 (Side), Mini 1 (Side)
Ethernet	1 (Bottom)
Digital Audio Output:	1 (Side)
Analog Audio Output:	1(Side) Hybrid w/HP
Headphone Outputs:	1(Side) Hybrid w/Audio out
Weight and Dimensions
Dimensions (WxHxD):	42-3/4 x 26-1/8 x 1-1/8 Inches (42-3/4 x 27-3/8 x 10-1/8 Inches With Stand)
Weight:	34.8 lbs. (44.3 lbs. with stand)

What’s in the Box

KDL-46NX720 46-Inch BRAVIA NX720-Series LED LCD HDTV, Remote Control (RM-YD061), AC Power Cord (Attached), Table Top Stand (Assembly Required), Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Picture Quality
Full HD 1080p Resolution
3D in Full HD 1080p
Picture Engine
LED Backlight
Motionflow Technology
OptiContrast Panel
Corning Gorilla Glass
Connectivity
Skype Ready
Internet Streaming
Built-in Wi-Fi
Wi-Fi Ready
“Media Remote” App
USB Input
HDMI Inputs
Energy Efficiency
Energy Star

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

March 2011

Experience brilliant Full HD 1080p picture quality with Sony’s 55-inch KDL-55NX720 LCD HDTV with 3D. Awarded as Editors’ Choice for August 2011 by CNET, this HDTV features Dynamic Edge LED backlighting technology with local dimming, for serious contrast levels, deep blacks, and brilliant whites. It also features MotionFlow XR 240 for crisp, fluid motion in fast-action scenes. Pair with Sony 3D glasses and you’ll be ready for another dimension of entertainment, with immersive playback of the latest 3D titles. Or use the built-in Wi-Fi to access connected entertainment options with BRAVIA Internet Video and Widgets, or your digital video, music, and photo files over your home network.

3D in Full HD 1080p

Enjoy 3D action with razor-sharp detail.

Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony’s 3D active glasses and connecting a compatible 3D Blu-ray Disc Player or PlayStation 3 gaming console.

Sony’s 3D glasses are adjustable and comfortable, designed with side panels to block out excess light that can create an annoying glare on other glasses. Better yet, they fit over prescription eyewear, and feature batteries that last up to 100 hours.

When viewed through the active shutter glasses, the on-screen image is precisely synchronized and delivered with the image intact, for an optimum 3D viewing experience. And since each frame you see is shown at Full HD resolution, the 3D action comes alive with razor-sharp detail.

In fact, from the moment you turn on the NX720, you’ll notice a sharp, vibrant picture, whether you’re enjoying 2D or 3D content. Sony’s video processing technologies work together to deliver breathtaking picture quality with reduced visual noise, enhanced color and overall image detail, even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players.

Experience More in Sony 3D

3D Blu-Ray Disc Players

PlayStation 3 Consoles & Games

3D-Ready Cameras & Camcorders

3D Movies

Vivid, Lifelike Entertainment

Sony’s OptiContrast Panel produces deeper images with superior black levels even in bright rooms.

Dynamic Edge LED Backlight

Experience enhanced picture quality and contrast with Sony’s Dynamic Edge LED backlighting technology, with local dimming. Get sharp image contrast, for a crisp, detailed picture. The added bonus? LED backlighting is easier on the environment (and your pocketbook), using substantially less energy than traditional CCFL-tube TVs.

Sleek Design

Sony’s monolithic design consists of a sheet of Corning Gorilla Glass stretching from edge-to-edge, adding some elegance to your viewing room. It looks just as good when it’s off as it does when it’s on.

The NX720 series also features Sony’s new OptiContrast panel, which features a design and surface treatment to minimize reflection, producing deeper images with superior black levels even in bright rooms.

Sony’s Motionflow XR 240 technology delivers smooth and precise detail during fast-action scenes.

MotionFlow XR 240

See smooth and precise detail during fast-action scenes. Sony’s Motionflow XR 240 technology for fast action movies and sports by reducing blur caused by quick camera movements, enhancing image sharpness, and overall creates a clearer picture.

X-Reality Engine

Enjoy a vivid, lifelike picture experience. Sony’s X-Reality engine brings out the best by analyzing each scene so you see sharpened images, and amazing contrast detail.

Smart Design, Smart Features

Corning Gorilla Glass

Enjoy an incredibly durable, remarkably lightweight, frameless design with Corning’s exclusive Gorilla Glass. Combined with the Opti-Contrast panel, this HDTV boosts contrast, increases brightness, and minimizes unwanted light reflections.

Intelligent Presence Sensor

Enjoy an incredibly customized picture and sound experience every time. Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching, warns children when they’re too close to the screen and adjusts picture and sound based on where people are sitting in the room.

Energy Saving Switch

Even when turned off, most electronics are still using energy if they are plugged in. With Sony’s Energy Saving Switch you can easily eliminate this standby power without the fuss of plugging and unplugging the cord. When the switch is turned in the “OFF” position it reduces the television’s standby power to nearly nothing.

USB Photos, Videos & Music

Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room.

BRAVIA Sync Compatible

Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control when connected via HDMI.

Faster Start-Up

Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions.

BRAVIA Internet Video and Widgets: Endless Entertainment

With integrated BRAVIA Internet Video, there’s always something on. Using your home broadband internet connection, you can access premium content including movies, TV shows, videos and music from providers like Qriocity, Netflix, Hulu Plus, Pandora, and many more to instantly stream your favorite media.

Or perhaps you’re a social media addict? Internet Widgets like Facebook and Twitter let you connect and share, and get up to the minute information while you enjoy your television.

Connecting is a breeze thanks to the NX720 series’ built-in Wi-Fi. No need to addan external adapter–connect to your wireless network right out of the box (if you’d prefer a wired connection, use the built-in Ethernet port and you’re all set).

You can also access and share photos, videos, and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Finally, the KDL-55NX720 is Skype Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.

KDL-55NX720 Key Specifications

Display
Screen Size (Diagonal):	55 Inches
Display Type:	LCD (OptiContrast Panel)
Backlight Type:	Dynamic Edge LED with Local Dimming
Resolution:	Full HD 1080p (1920×1080)
Video Signal:	1080/24p (HDMI Only), 1080/60i, 1080/60p (HDMI / Component), 720/60p, 480/60i, 480/60p
Tuner:	Clear QAM/ATSC/NTSC
Inputs and Outputs
HDMI:	4 ((2 Side/2 Bottom)
Component Video (Y/PB/PR):	1 (Adaptor/Bottom/Hybrid)
Composite Video:	2 (Adaptor/Bottom/1 Hybrid )
USB 2.0 Ports:	2 (Side)
RF Connection:	1 (Bottom)
Analog Audio Input:	2 (Adaptor/Bottom)
PC Input:	D-Sub 1 (Side), Mini 1 (Side)
Ethernet	1 (Bottom)
Digital Audio Output:	1 (Side)
Analog Audio Output:	1(Side) Hybrid w/HP
Headphone Outputs:	1(Side) Hybrid w/Audio out
Weight and Dimensions
Dimensions (WxHxD):	50-1/2 x 30-1/2 x 1-1/8 Inches (50-1/2 x 31-3/4 x 12-1/4 Inches With Stand)
Weight:	50.9 lbs. (62.4 lbs. with stand)

What’s in the Box

KDL-55NX720 55-Inch BRAVIA NX720-Series LED LCD HDTV, Remote Control (RM-YD061), AC Power Cord (Attached), Table Top Stand (Assembly Required), Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Picture Quality
Full HD 1080p Resolution
3D in Full HD 1080p
Picture Engine
LED Backlight
Motionflow Technology
OptiContrast Panel
Corning Gorilla Glass
Connectivity
Skype Ready
Internet Streaming
Built-in Wi-Fi
Wi-Fi Ready
“Media Remote” App
USB Input
HDMI Inputs
Energy Efficiency
Energy Star

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

January 2010
Sony’s 40-inch KDL-40EX620 offers brilliant Full HD (1080p) picture quality, with LED backlighting for superb contrast and an ultra-slim design. Sony technologies like X-Reality Engine and Motionflow 120 further enhance your picture, and connectivity to your home network and Sony’s Internet offerings expand your entertainment options in a big way. On top of that, you can watch your carbon footprint with features like a presence sensor that turns off the set when you’re not in the room.

Movies, games and online entertainment have never looked so good. Click here for a larger image

Incredible Picture Quality Plus Simple Connectivity

Full HD 1080p Resolution

Experience amazing Full HD 1080p picture quality, the highest at-home resolution. Take full advantage of HD sources like Blu-ray Disc Players, Xbox or PlayStation 3 gaming consoles, and more via the 16:9 widescreen panel (1920 x 1080 native pixel resolution).

Edge LED Backlighting

Experience the next level of picture quality and contrast with Sony’s Edge LED Backlighting. This technology sharpens image contrast, giving an amazingly crisp picture that you’ll notice right away. In addition to being more energy efficient than other backlighting technoligies, this also allows for a slimmer, sleeker design.

X-Reality Engine

Enjoy a vivid, lifelike picture experience. Sony’s X-Reality engine brings out the best by analyzing each scene so you see sharpened images, and high-contrast detail.

Experience the next level of picture quality and contrast with Sony’s Edge LED Backlighting.

Access and share photos, videos and music on your TV by streaming them from compatible DLNA devices.

Share your photos or listen to your favorite music via USB. Or add a USB Wi-Fi adapter for an easy home network connection.

Motionflow 120 Technology

Experience smooth motion detail and clarity with Motionflow 120 technology. Motionflow 120 technology doubles the frame rate from the standard 60 frames per second and applies Image Blur Reduction technology to deliver a crisp, fluid and realistic viewing experience during fast-action scenes, sports, etc.

Presence Sensor

Save energy when you’re not around. This television’s built-in motion sensor has the ability to scan the room and detect movement. If the sensor detects no movement, it automatically turns off the picture, leaving only sound. After more time and no movement, the TV turns itself off minimizing any unnecessary power draw.

Internet Streaming & Connectivity

• Internet Streaming & Widgets
  Enjoy Internet favorites on your television. In addition to Qriocity, watch hit movies with Netflix, popular TV shows on Hulu Plus, or user-generated video on YouTube. Or listen to personalized music on Pandora, and plenty more–enjoy a huge selection of Internet content at your fingertips. And with Internet Widgets, you can access news headlines, weather updates, or play games while you watch TV.

• Skype Ready
  Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.
• Wi-Fi Ready
  Going wireless is easy with the UWA-BR100 Wi-Fi adapter (sold separately). Just plug it in and get ready to stream movies, photos, music and videos straight to your TV from the Internet or your home network. If you’d prefer a wired connection, use the built-in Ethernet port and you’re all set.
• DLNA Streaming
  Access and share photos, videos and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Navigation Made Easy

Enjoy an easy-to-use menu that allows you to navigate additional content or adjust the picture settings while watching your favorite program.

Faster Start-Up

The Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions. Why wait for your entertainment?

USB Input

A handy USB port lets you share your photos on the big screen, or even listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device, and you’re good to go.

BRAVIA Sync Compatible

If you’ve got other Sony devices in your home theater setup this will come in handy. Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders, and Cyber-shot digital still cameras–all with one remote control.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room. Get the best picture day or night, without any manual adjustments.

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Panel Type	LCD (CCFL)	LCD (CCFL)	Edge LED	Edge LED	Edge LED	Edge LED	Dynamic Edge LED	Dynamic Edge LED	Intelligent Peak LED
HD 720p		–	–	–	–	–	–	–	–
Full HD 1080p	–
3D Ready	–	–	–	–	–
Video Processing	BRAVIA Engine 3	BRAVIA Engine 3	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality PRO Engine	X-Reality PRO Engine
Motionflow	–	–	–	–	120Hz	XR 240	XR 240	XR 480	XR 960
Presence Sensor	–	–						With Face Detection	With Face Detection
LightSensor
Internet Video	–	–
Internet Widgets	–	–
DLNA	–	–
Wireless LAN	–	–	Ready	Integrated	Ready	Ready	Integrated	Integrated	Integrated
Ethernet	–	–
HDMI	2	2	4	4	4	4	4	4	4
Component (Y/Pb/Pr)	1	1	1	1	1	1	1	1	1
Composite A/V	2	2	2	2	2	2	2	2	2
Digital Audio Output	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical
PC (DSub)	1	1	1	1	1	1	1	1	1
HDMI PC Input
USB 2.0 Port	1	1	2	2	2	2	2	2	2
MP3 Playback
JPEG Playback
MPEG 1/2 Video Playback
TV Guide Onscreen	–	–

January 2011
Sony’s BX420 series offers full HD resolution in affordable, smaller-class display sizes. Featuring 1080p HD resolution, five HD inputs, a USB port for your digital media, and Sony technologies for a great picture no matter the environment, the 40-inch KDL-40BX420 is perfect for apartments, dormitories, those seeking a second HDTV, and more.

Full HD resolution in affordable, smaller-class display sizes. Click here for a larger image

Light Sensor automatically adjusts picture brightness based on ambient light.

Side view. Click here for a larger image

HD for Any Room

Full HD 1080p Resolution

Experience amazing Full HD 1080p picture quality, the highest at-home resolution. Take full advantage of HD sources like Blu-ray Disc Players, Xbox or PlayStation 3 gaming consoles, and more via the 16:9 widescreen panel (1920 x 1080 native pixel resolution).

Five HD Inputs

Get versatile HD connection options with five separate HD inputs, including two HDMI inputs for high-def video and sound in one cable, two HD component inputs for added HD-capable connectivity, and a PC input (HD-15 pin) that lets you use your HDTV as a computer monitor.

USB Input

A handy USB port lets you share your photos on the big screen, or even listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device, and you’re good to go.

Scene Select

Easily manage your settings for the best HDTV experience with Scene Select. Choose from five different packages each with preconfigured picture and audio settings, including Sports, Photo, Game, Cinema and Music.

BRAVIA Sync Compatible

If you’ve got other Sony devices in your home theater setup this will come in handy. Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders, and Cyber-shot digital still cameras–all with one remote control.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room. Get the best picture day or night, without any manual adjustments.

24p True Cinema
24p True Cinema mode provides a direct connection to 24p video sources, avoiding conversions and allowing users to enjoy films at their intended 24 fps (frames per second) cinematic picture quality when using a 24p-capable output device, such as a Blu-ray Disc player or Sony PLAYSTATION3 entertainment system.

KDL-40BX420 Select Specifications

What’s in the Box

Sony BRAVIA KDL-40BX420 40-Inch 1080p LCD HDTV, Remote Control (RM-YD065), Power Cable, Table Top Stand/Hardware, Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Panel Type	LCD (CCFL)	LCD (CCFL)	Edge LED	Edge LED	Edge LED	Edge LED	Dynamic Edge LED	Dynamic Edge LED	Intelligent Peak LED
HD 720p		–	–	–	–	–	–	–	–
Full HD 1080p	–
3D Ready	–	–	–	–	–
Video Processing	BRAVIA Engine 3	BRAVIA Engine 3	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality PRO Engine	X-Reality PRO Engine
Motionflow	–	–	–	–	120Hz	XR 240	XR 240	XR 480	XR 960
Presence Sensor	–	–						With Face Detection	With Face Detection
LightSensor
Internet Video	–	–
Internet Widgets	–	–
DLNA	–	–
Wireless LAN	–	–	Ready	Integrated	Ready	Ready	Integrated	Integrated	Integrated
Ethernet	–	–
HDMI	2	2	4	4	4	4	4	4	4
Component (Y/Pb/Pr)	1	1	1	1	1	1	1	1	1
Composite A/V	2	2	2	2	2	2	2	2	2
Digital Audio Output	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical
PC (DSub)	1	1	1	1	1	1	1	1	1
HDMI PC Input
USB 2.0 Port	1	1	2	2	2	2	2	2	2
MP3 Playback
JPEG Playback
MPEG 1/2 Video Playback
TV Guide Onscreen	–	–

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

January 2011
Sony’s 46-inch KDL-46EX523 offers brilliant Full HD (1080p) picture quality, with LED backlighting for superb contrast and an ultra-slim design. Sony technologies like X-Reality Engine further enhance your picture, and connectivity to your home network and Sony’s Internet offerings (via built-in Wi-Fi) expand your entertainment options. On top of that, you can watch the carbon footprint with features like a motion sensor that turns off the set when you’re not in the room.

Brilliant Full HD picture quality, Internet connectivity, and a wealth of picture technologies. Click here for a larger image

Connect to More Than Just HD

Full HD 1080p Resolution

Experience amazing Full HD 1080p picture quality, the highest at-home resolution. Take full advantage of HD sources like Blu-ray Disc Players, Xbox or PlayStation 3 gaming consoles, and more via the 16:9 widescreen panel (1920 x 1080 native pixel resolution).

Edge LED Backlighting

Experience the next level of picture quality and contrast with Sony’s Edge LED Backlighting. This technology sharpens image contrast, giving an amazingly crisp picture that you’ll notice right away. In addition to being more energy efficient than other backlighting technoligies, this also allows for a slimmer, sleeker design.

X-Reality Engine

Enjoy a vivid, lifelike picture experience. Sony’s X-Reality engine brings out the best by analyzing each scene so you see sharpened images, and high-contrast detail.

Experience the next level of picture quality and contrast with Sony’s Edge LED Backlighting.

Access and share photos, videos and music on your TV by streaming them from compatible DLNA devices.

Share your photos or listen to your favorite music via USB. Or use the built-in Wi-Fi for an easy home network connection.

Presence Sensor

Save energy when you’re not around. This television’s built-in motion sensor has the ability to scan the room and detect movement. If the sensor detects no movement, it automatically turns off the picture, leaving only sound. After more time and no movement, the TV turns itself off minimizing any unnecessary power draw.

Internet Streaming & Connectivity

• Streaming Media
  Enjoy Internet favorites on your television. In addition to Qriocity, watch hit movies with Netflix, popular TV shows on Hulu Plus, or user-generated video on YouTube. Or listen to personalized music on Pandora, and plenty more–enjoy a huge selection of Internet content at your fingertips.

• Skype Ready
  Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.
• Integrated Wi-Fi
  Conveniently stream entertainment straight from the Internet and from your home network using the built-in Wi-Fi.
• DLNA Streaming
  Access and share photos, videos and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Navigation Made Easy

Enjoy an easy-to-use menu that allows you to navigate additional content or adjust the picture settings while watching your favorite program.

Faster Start-Up

The Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions. Why wait for your entertainment?

USB Input

A handy USB port lets you share your photos on the big screen, or even listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device, and you’re good to go.

BRAVIA Sync Compatible

If you’ve got other Sony devices in your home theater setup this will come in handy. Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders, and Cyber-shot digital still cameras–all with one remote control.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room. Get the best picture day or night, without any manual adjustments.

KDL-46EX523 Select Specifications

What’s in the Box

Sony BRAVIA KDL-46EX523 46-Inch 1080p LED HDTV with Integrated WiFi, Remote Control (RM-YD063), Power Cable, Table Top Stand/Hardware, Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Panel Type	LCD (CCFL)	LCD (CCFL)	Edge LED	Edge LED	Edge LED	Edge LED	Dynamic Edge LED	Dynamic Edge LED	Intelligent Peak LED
HD 720p		–	–	–	–	–	–	–	–
Full HD 1080p	–
3D Ready	–	–	–	–	–
Video Processing	BRAVIA Engine 3	BRAVIA Engine 3	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality Engine	X-Reality PRO Engine	X-Reality PRO Engine
Motionflow	–	–	–	–	120Hz	XR 240	XR 240	XR 480	XR 960
Presence Sensor	–	–						With Face Detection	With Face Detection
LightSensor
Internet Video	–	–
Internet Widgets	–	–
DLNA	–	–
Wireless LAN	–	–	Ready	Integrated	Ready	Ready	Integrated	Integrated	Integrated
Ethernet	–	–
HDMI	2	2	4	4	4	4	4	4	4
Component (Y/Pb/Pr)	1	1	1	1	1	1	1	1	1
Composite A/V	2	2	2	2	2	2	2	2	2
Digital Audio Output	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical
PC (DSub)	1	1	1	1	1	1	1	1	1
HDMI PC Input
USB 2.0 Port	1	1	2	2	2	2	2	2	2
MP3 Playback
JPEG Playback
MPEG 1/2 Video Playback
TV Guide Onscreen	–	–

Internet-Ready Television

Internet-ready TVs use your broadband connection to deliver dynamic content, whether it’s streaming video from Netflix, new music from Pandora, or a quick glance at today’s weather forecast.

Although there is overlap, each manufacturer offers a unique bundle of free or paid services, including streaming video and music, social networking apps, online photo galleries, news and financial updates, weather info, sports scores, and a variety of other smartphone-like applications.

Manufacturers continue to add new content to their offerings, keeping customers current through firmware updates, and making a bit of research a prudent step in your buying decision.

Learn more about Internet TVs, how they work, what services are offered by different manufacturers, and exactly what you’ll need to get started at our Internet TV 101 customer center.

3D Technology Checklist

This product is 3D-related. To help you get a great 3D experience, use the checklist below to ensure you have everything you need. 3D viewing requires:

	A Display First, you’ll need a 3D-ready display–whether it’s a 3D HDTV, 3D projector, or 3D computer monitor. These displays have more processing power than standard 2D models for displaying 3D images in rapid succession.
	A Source Your display may be ready for 3D playback, but you’ll still need a device to read 3D content. This can be a cable box with a subscription to a 3D channel, a 3D Blu-ray Disc player, or a PlayStation 3 system.
	3D Content 3D content–the actual entertainment, in other words–will be played back using the source mentioned above, whether it’s a 3D broadcast from your cable provider, a 3D Blu-ray Disc, or a 3D video game.
	3D Glasses For now, the vast majority of 3D HDTVs require glasses for 3D viewing. Many use powered “active shutter” glasses, others polarized “passive” glasses. You’ll need one pair per viewer, and they’ll have to be compatible with your display, whether they’re the same brand, or a pair of “universal” glasses designed to work across brands.
	HDMI Cable To connect your source (such as a 3D Blu-ray Disc player) to your display, you’ll need a high-speed HDMI cable. Cables with this designation feature bandwidth speeds up to 10.2 Gbps (gigabits per second), for carrying the 3D signal without any loss of quality.
If you want to get more information about 3D, shop our 3D products, watch videos, or interact with other customers, we invite you to visit 3D 101, our customer center about everything 3D.

March 2011
The HX929 series pairs uncompromising technology, simple connectivity, and elegant design, earning its spot at the top of Sony’s 3D HDTV lineup. Enjoy brilliant Full HD picture quality for both 2D and 3D programming, and a new level of precision and detail with Intelligent Peak LED full-array backlighting with local dimming. Sony’s X-Reality PRO video processing delivers optimal color, contrast and sharpness–even with low-resolution web videos. Speaking of web videos, built-in Wi-Fi gives you connected entertainment options galore thanks Sony’s BRAVIA Internet Video and Widgets. Or play back your digital video, music, and photo files right over your home network from DLNA certified devices. Whatever your entertainment preference, the XBR-46HX929 will deliver in spades–the best of the best.

3D in Full HD 1080p

Enjoy 3D action with razor-sharp detail.

Enjoy an immersive, realistic movie and gaming experience in Full HD 1080p using Sony’s 3D active glasses and connecting a compatible 3D Blu-ray Disc Player or PlayStation 3 gaming console.

Sony’s 3D glasses are adjustable and comfortable, designed with side panels to block out excess light that can create an annoying glare on other glasses. Better yet, they fit over prescription eyewear, and feature batteries that last up to 100 hours.

When viewed through the active shutter glasses, the on-screen image is precisely synchronized and delivered with the image intact, for an optimum 3D viewing experience. And since each frame you see is shown at Full HD resolution, the 3D action comes alive with razor-sharp detail.

In fact, from the moment you turn on the XBR-46HX929, you’ll notice a sharp, vibrant picture, whether you’re enjoying 2D or 3D content. Sony’s video processing technologies work together to deliver breathtaking picture quality with reduced visual noise, enhanced color and overall image detail, even on 1080p sources such as PlayStation 3 systems and Blu-ray Disc players.

Experience More in Sony 3D

3D Blu-Ray Disc Players

PlayStation 3 Consoles & Games

3D-Ready Cameras & Camcorders

3D Movies

The Best of the Best

Sony’s OptiContrast Panel produces deeper images with superior black levels even in bright rooms.

Intelligent Peak LED Backlight

Experience Sony’s best picture quality and extraordinary contrast with full-array local dimming technology. This innovative technology consists of an array of LED lights that adjust the bright and dark levels in each area of the screen for more precise control of the picture.

Sleek “Monolithic” Design

Sony’s monolithic design consists of a sheet of Corning Gorilla Glass stretching from edge-to-edge, adding some elegance to your viewing room. It looks just as good when it’s off as it does when it’s on.

The HX929 series also features Sony’s new OptiContrast panel, which features a design and surface treatment to minimize reflection, producing deeper images with superior black levels even in bright rooms.

Sony’s Motionflow XR 960 technology delivers smooth and precise detail during fast-action scenes.

Motionflow XR 960

Experience stunning motion clarity with Sony’s Motionflow XR 960 technology. The combination of full-array LED backlighting and high frame-rate technology reduces blur caused by quick camera movements and enhances image sharpness. See smooth motion during fast action movies and an overall clearer picture. This is Sony’s highest level of motion processing, with a difference you can see right away.

X-Reality PRO Engine

Enjoy the best picture experience no matter what you’re watching. Sony’s X-Reality PRO engine brings out incredible detail through multi-frame, pixel-by-pixel analysis of each scene. You will see optimal color, contrast and sharpness, even when viewing lower resolution web videos.

Smart Design, Smart Features

Corning Gorilla Glass

Enjoy an incredibly durable, remarkably lightweight, frameless design with Corning’s exclusive Gorilla Glass. Combined with the Opti-Contrast panel, this HDTV boosts contrast, increases brightness, and minimizes unwanted light reflections.

Intelligent Presence Sensor

Enjoy an incredibly customized picture and sound experience every time. Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching, warns children when they’re too close to the screen and adjusts picture and sound based on where people are sitting in the room.

Energy Saving Switch

Even when turned off, most electronics are still using energy if they are plugged in. With Sony’s Energy Saving Switch you can easily eliminate this standby power without the fuss of plugging and unplugging the cord. When the switch is turned in the “OFF” position it reduces the television’s standby power to nearly nothing.

USB Photos, Videos & Music

Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

Sony’s Intelligent Presence Sensor uses built-in Face Detection technology to turn itself off if no one is watching.

LightSensor Technology

Enjoy customized picture brightness and save energy without lifting a finger. The built-in Light Sensor automatically adjusts the picture brightness based on the amount of light in the room.

BRAVIA Sync Compatible

Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control when connected via HDMI.

Faster Start-Up

Quick Start & Viewing feature enables this Sony television to go from ‘OFF’ to ‘ON’ 2-3 times faster than previous Sony televisions.

BRAVIA Internet Video and Widgets: Endless Entertainment

With integrated BRAVIA Internet Video, there’s always something on. Using your home broadband internet connection, you can access premium content including movies, TV shows, videos and music from providers like Qriocity, Netflix, Hulu Plus, Pandora, and many more to instantly stream your favorite media.

Or perhaps you’re a social media addict? Internet Widgets like Facebook and Twitter let you connect and share, and get up to the minute information while you enjoy your television.

Connecting is a breeze thanks to the HX820 series’ built-in Wi-Fi. No need to addan external adapter–connect to your wireless network right out of the box (if you’d prefer a wired connection, use the built-in Ethernet port and you’re all set).

You can also access and share photos, videos, and music on your TV by streaming them from compatible DLNA devices like your PC, Playstation 3 system, network storage, etc.

Finally, the XBR-46HX929 is Skype Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to–Skype video calls from the comfort of your living room. Simply attach the Sony compact microphone/camera for Skype (required, sold separately) and see your friends on the big screen.

XBR-46HX929 Key Specifications

Display
Screen Size (Diagonal):	46 Inches
Display Type:	LCD (OptiContrast Panel)
Backlight Type:	Intelligent Peak LED
Resolution:	Full HD 1080p (1920×1080)
Video Signal:	1080/24p (HDMI Only), 1080/60i, 1080/60p (HDMI / Component), 720/60p, 480/60i, 480/60p
Tuner:	Clear QAM/ATSC/NTSC
Inputs and Outputs
HDMI:	4 (2 Side/2 Bottom)
Component Video (Y/PB/PR):	1 (Adaptor/Bottom/Hybrid)
Composite Video:	2 (Adaptor/Bottom/1 Hybrid )
USB 2.0 Ports:	2 (Side)
RF Connection:	1 (Bottom)
Analog Audio Input:	2 (Adaptor/Bottom)
PC Input:	D-Sub 1 (Side), Mini 1 (Rear)
Ethernet	1 (Bottom)
Digital Audio Output:	1 (Side)
Analog Audio Output:	1(Side) Hybrid w/HP
Headphone Outputs:	1(Side) Hybrid w/Audio out
Weight and Dimensions
Dimensions (WxHxD):	42-5/8 x 26 x 1-1/2 Inches (42-5/8 x 27-1/4 x 10-1/4 Inches With Stand)
Weight:	42.8 lbs. (52.9 lbs. with stand)

What’s in the Box

XBR-46HX929 46-Inch BRAVIA HX929-Series LED LCD HDTV, Remote Control (RM-YD061), AC Power Cord (Attached), Table Top Stand (Assembly Required), Documentation

Sony 2011 HDTV Comparison

Series:	BX320	BX420	EX520	EX523	EX620	EX720	NX720	HX820	HX929
Models:	22″, 32″	32″, 40″, 46″	32″, 40″, 46″	32″, 40″, 46″	40″, 46″, 55″	32″, 40″, 46″, 55″, 60″	46″, 55″, 60″	46″, 55″	46″, 55″
Picture Quality
Full HD 1080p Resolution
3D in Full HD 1080p
Picture Engine
LED Backlight
Motionflow Technology
OptiContrast Panel
Corning Gorilla Glass
Connectivity
Skype Ready
Internet Streaming
Built-in Wi-Fi
Wi-Fi Ready
“Media Remote” App
USB Input
HDMI Inputs
Energy Efficiency
Energy Star

An impressive centerpiece to any entertainment system, this 40-inch BRAVIA EX500 Series HDTV (model KDL-40EX500) combines a clean design with cutting-edge features. You’ll enjoy Full HD 1080p picture quality as well as exceptionally smooth motion in fast-action sports scenes, movies and games thanks to integrated Motionflow 120Hz refresh rate technology. Plus, Ambient Sensor and LightSensor technologies automatically adjust the color and brightness based on your room’s lighting to ensure you’ll always get the best possible picture.

The BRAVIA EX500 Series HDTV with Full HD 1080p picture quality.

Connect your BRAVIA Sync compatible devices and enjoy convenient operation and control using one remote. Other features include 6 HD inputs (4 HDMI, 2 component), a USB port for photo, music, and video playback on the TV, and VESA compliant wall mounts.

 

See a comparison of all Sony HDTV models below.

Key Features

Full HD 1080p Resolution: Experience Full HD 1080p picture quality, the highest at-home resolution, and take full advantage of HD sources like a Blu-ray Disc Player or PlayStation3 gaming console via the 16:9 wide screen panel (1920 x 1080).

Motionflow 120Hz Technology: Experience smooth motion detail and clarity with Motionflow 120Hz technology. Motionflow 120Hz technology doubles the frame rate from the standard 60 frames per second and applies Image Blur Reduction technology to deliver a crisp, fluid and realistic viewing experience during fast-action scenes.

LightSensor Technology: Automatically increase or decrease the level of brightness of your TV’s backlight based on a room’s lighting conditions with the integrated LightSensor technology. Dim the lights to watch a movie and the sensor dims the backlight, which also helps reduce unnecessary power consumption.

Ambient Sensor: Get a natural looking picture whether you are watching movies late at night or playing video games during the day with an Ambient Sensor that automatically adjusts the picture color based on a room’s lighting.

BRAVIA Engine 2: Enjoy sharp, vibrant, life-like images while optimizing color and contrast and significantly reducing noise with the BRAVIA Engine 2 fully digital processor.

6 HD Inputs: Get versatile HD connection options with 6 HD inputs, including 4 HDMI inputs to connect a Blu-ray Disc player, PlayStation3 gaming console or any other HDMI-capable equipment. Two HD component inputs provide added HD-capable connectivity, while a PC input (HD-15 pin) lets you use your HDTV as a computer monitor.

24p True Cinema: Movies consist of 24 images per second, and cannot be faithfully reproduced on conventional televisions, resulting in unnatural, jerky movements. But 24p True Cinema displays the 24 progressive images as they should be, in the same sequence as the original film source. Now, you can recreate the visual clarity of cinema-quality movies in the comfort of your own home.

USB Input: Share your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV’s USB input.

BRAVIA Sync Compatible: Conveniently operate and control other BRAVIA Sync compatible devices–including BRAVIA HDTVs, Blu-ray Disc Players, surround sound systems, Handycam camcorders and Cyber-shot digital still cameras, all with one remote control.

VESA-compatible hole spacing uses an industry-standard mounting-hole pattern that can be used with VESA-compliant mounting brackets, taking the guesswork out of selecting the proper hardware for hanging your TV on the wall.

Key Specifications

• Screen size: 40 inches
• CineMotion Reverse 3:2 Pulldown Technology: Yes
• 24p True Cinema Technology: Yes
• 3D Comb Filter: Yes
• Live Color Technology: Yes
• Auto Picture Setting w/ HDMI: Cinema, Photo, Graphics, Game
• Speakers: 2x 10W (20 watts of total power)
• 5.1 Channel Audio Out: Yes
• Dolby: Dolby Digital
• USB Applications: Photo Viewer (jpeg), Music Player (mp3), Video Player (mpeg1), Video Player (mpeg2 TS)
• Tuners: ATSC, NTSC, Clear QAM
• VESA wall mounting pattern: 300 x 300
• Warranty: 1 year labor and parts

Dimensions

• TV with stand: 39.1 x 25.1 x 10.25 inches (WxHxD); 36.2 pounds
• TV without stand: 39.1 x 23.6 x 4 inches (WxHxD); 31.3 pounds
• What size TV should you get?

Connections

• HDMI: 4 (2 side, 2 rear; HDMI PC input capability)
• Component: 2 (rear)
• Composite A/V: 2 (1 side, 1 rear)
• RF: 1 (rear)
• USB 2.0: 1 (side)
• PC input (15-pin, D-Sub): 1 (rear)
• Analog audio inputs: 4 (1 side, 3 rear)

What’s in the Box

BRAVIA EX500 Series HDTV, remote control (with batteries), AC power cord, table top stand, operating instructions

Learn More

Which Size HDTV is Right for My Room?

Sony HDTV Comparison

Series:	BX300	EX308	EX400	EX40B	EX500	EX600	EX710	HX800	NX700	NX810
Models:	32″	22″	32″, 40″	32″, 40″	32″, 40″, 46″, 55″, 60″	32″, 40″, 46″	32″, 40″, 46″, 55″	40″, 46″, 55″	40″, 46″	46″, 55″, 60″
Panel type	LCD (CCFL)	LCD (CCFL)	LCD (CCFL)	LCD (CCFL)	LCD (CCFL)	Edge LED	Edge LED	Dynamic Edge LED	Edge LED	Dynamic Edge LED
HD 720p			—	—	—	—	—	—	—	—
Full HD 1080p	—	—
3D ready	—	—	—	—	—	—	—	Yes	—	Yes
Video processing	Engine 2	Engine 3	Engine 2	Engine 3	Engine 2	Engine 2	Engine 3	Engine 3	Engine 3	Engine 3
Motionflow	—	—	—	—	120Hz	—	120Hz	240Hz	120Hz	240Hz
Ambient Sensor	—								—	—
Lightsensor	—	—	—	—	—	—	—	—
Internet Video	—	Ready	—	Ready	—	—			Ready
Internet Widgets	—	—	—	—	—	—	—	—
DLNA	—		—		—	—
Wireless LAN	—	Ready (w/ dongle)	—	Ready	—	—	Ready	Ready	Integrated	Integrated
Ethernet	—		—		—	—
Blu-ray Disc Player	—	—	—		—	—	—	—	—	—
HDMI	2	4	4	3	4	4	4	4	4	4
Component (Y/Pb/Pr)	2	2	2	2	2	2	2	2	1	1
Composite A/V	1	2	2	2	2	2	2	2	2	2
Digital audio output	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical	Optical
PC (DSub)	1	1	1	1	1	1	1	1	1	1
HDMI PC input
USB 2.0 port	1 (svc only)	1	1	1	1	1	1	1	1	1
MP3 playback	—
JPEG playback	—
MPEG 1/2 video playback	—	—		—			—	—	—	—
MPEG 4/AVCHD video playback	—		—		—	—
TV Guide onscreen	—		—		—	—